Content Marketing Episodes

Layo and Blair discuss how focusing on a niche sector helps in the job search, the difference between working agency vs. client-side in marketing communications; and, why sometimes “you need to slow down to speed up”.

Ray and Blair discuss how his job search journey went full circle over a few years from a coop placement to his current full-time role in content creation for athletics and recreation at George Brown College, what having an “I get to job” is; and, the life learning he got from Mrs. Frizzle from The Magic School Bus…yes, it was a kids TV show from the 90’s.

Junior and Blair discuss what makes partnerships a marketing function; the importance of human skills in this role; and, deciding to pick an industry vs. a job.

Elle and Blair discuss fighting all the battles and overcoming rejection to pursue the career of their dreams, knowing when to make a hard decision to let things die; and, the critical importance of living to attain to a value(s) vs. a goal(s).

Aja and Blair discuss how saying “Yes!” to opportunities got him to where he wants to be–without him knowing he wanted to get there, what content marketing is and how to do it; and, how being confident in yourself and what you do doesn’t mean being arrogant.